Well. At least they say that's a trending topic on Twitter these days, so I'm going with the flow here. But I have to admit, after today those of us who are in the know has another question which goes more like: Who does Paul McCartney think he is?
A couple of days ago, I noticed that someone posted a link to a site where a captured stream of McCartney's recent concert from the Capitol studio, audio and video, could be found. I took no note of it, because in my deluxe edition of "Kisses On The Bottom" there was a card which read: "Download "Paul McCartneys exclusive performance at Capital Studios, Hollywood, California on Thursday 9th February". Included was a code which you could use to redeem this offer. So I didn't bother with the bootlegged stream, I had watched the concert on iTunes on my computer and waited for today to come along, so I could download it an watch it on my TV.
Imagine my surprise when all I got was a zip file containing four mp3's! I felt my hero had let me down for once. And for no reason. Those who paid for the deluxe because they wanted to do this the legal way felt betrayed. While the ones who never pay for anything except for their broadband subscriptions are downloading both the album and the full concert performance video. And those who aren't computer savy are buying the concert video bootleg on DVD. So go ahead Paul, you may fire your advisors. Again.